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Overview: "The Cultural Politics of Gender Performance" by Benzi Zhang examines the ways in which cultural values suppress homosexuality, leading to a lack of truthful representation that fosters misunderstandings and hinders the development of a positive image within Chinese society.

As part of bringing Zhang's powerful ideas to life, we aimed to create a publication design that symbolizes these themes through innovative visual storytelling and symbolic alterations to well known gender iconography.

Objectives:

• To visually articulate the complex interplay of gender performance, drawing connections between cultural symbols and personal identity.

• To engage readers by using contemporary imagery with many possible interpretations, reinforcing the essay's exploration of how gender is both performed and perceived. Stimulating thoughts of the ongoing fluidity and precariousness that being out of the prescribed norm can bring.

  
  

By juxtaposing traditional iconography with modern interpretations, a dynamic design was created that not only complements the essay’s themes but also invites reflection and dialogue. This approach aims to deepen the reader's understanding of the cultural politics at play, fostering a greater appreciation for the diversity and nuance of gender expression in our society.